Mattress Online Case Study
An award-winning, UK-leading retailer of mattresses and beds.
Brief
Mattress Online required B2B PR to raise its profile nationally and in the highly competitive furniture sector. They wanted to celebrate a strong company culture and be recognised as a fast-growing, innovative, and tech-driven business.
Our Activity
We delivered strategic PR campaigns, identified key business awards, helped the company build new industry relationships and introduced Mattress Online to new target audiences
Results
Mattress Online is rarely out of the business media. Journalists are queuing up to speak to the CEO and the company is winning business awards for growth and leadership. Strong PR is driving brand recognition. In the first 6 months, we secured 60 pieces of coverage in leading titles, wrote winning awards submissions, and put the company in the spotlight regionally and nationally.
Testimonial
“Working with Jane and the team at Altitude to support our PR continues to be a seamless experience that garners results every time. The working relationship we enjoy is led by Jane’s expertise across the industry, both regionally and nationally, and as a client we feel included in the decision-making process.
Altitude really understands us as a business, and the sentiment and messages we want to share with the press about our organisation and our people.”
Steve Adams, CEO
