Professional services PR Agency
In the professional services sector, your reputation is your most valuable asset. Clients don't buy a product; they buy expertise, trust, and confidence. In a competitive marketplace, standing out requires more than just exceptional service—it requires a powerful, visible brand that communicates authority and builds credibility at every touchpoint.
At Altitude, we are a specialist PR agency for B2B professional services firms. We help lawyers, accountants, consultants, and advisors translate their intellectual capital into a compelling public profile that attracts high-value clients, top talent, and commercial opportunities.
Your reputation is our reputation, and we proudly work to the highest professional standards guided by the CIPR’s Code of Conduct. We are committed to the highest standards across our business and hold Cyber Essential Plus as well as ISO9001.
Why Altitude? A Specialist Professional Services PR Agency
We understand that for professional services firms, PR is not just about media mentions; it's a strategic tool for business development. We know the pressure on fee-earners, the importance of discretion, and the challenge of differentiating your expertise in a crowded market.
Our approach is built on:
Deep Sector Insight: We understand the nuances of partnerships and the drivers of client acquisition.
Strategic Focus on a Commercial Return: We align every PR activity with your firm's goals—whether that's growing a specific practice area, generating qualified leads, or enhancing your brand for an acquisition.
Unrivalled Media & Influencer Access: We have cultivated deep relationships with journalists and editors at national newspapers, key business publications, and influential trade and legal journals.
Integrated Reputation Management: We combine sophisticated media relations and thought leadership with targeted digital strategies, content marketing, and awards programmes to build and protect your brand.
We are Patrons of Sheffield Chamber of Commerce and members of Sheffield Property Association. Both organisations have a substantial professional services membership and we are highly experienced operating in this sector and delivering exceptional outputs.
Our Professional PR Services
.We provide a comprehensive suite of PR and communication services designed to elevate your firm's brand and influence.
Thought Leadership & Partner Profiling: This is our core expertise. We transform your partners' and directors' knowledge into authoritative commentary, by-lined articles, and media appearances that define them as the go-to experts in their field.
Strategic Media Relations: We secure high-quality, impactful coverage in the media outlets that your clients and referrers read, building third-party endorsement for your firm.
Content & Digital PR: We create compelling, research-led content—such as reports and guides—that demonstrates your expertise, capture data, and fuels your business development pipeline.
Reputation & Crisis Management: We provide discreet, senior-level counsel to help you navigate sensitive issues, protecting your firm's reputation when it matters most.
Awards: We craft compelling, evidence-based entries for prestigious industry awards and directories to provide credible, independent validation of your quality.
Our Credentials
As a professional services PR consultancy, Altitude recognises its people are key. Combined with strong processes and networks, we consistently deliver for clients. Operating primarily in a B2B setting, we are committed to best practice. We hold a Cyber Essential Plus accreditation as well as ISO9001.
Altitude was named in the Top 10 PR agencies in the north by independent researchers on behalf of industry site Prolific North in 2023. We were named Best New PR Consultancy in the UK by the Chartered Institute for Public Relations in 2023 and in 2024 we were named Best Small Consultancy in Yorkshire, Lincolnshire and the North East. Our experience is unrivalled in the region and all members of our team are Members of the Chartered Institute for Public Relations.
We can help you find your identity. Get in touch today.
Get In Touch
Email: info@altitudepr.co.uk
Tel: 0114 252 1172
Address: Office 4, 1 New Era Square, Highfield, Sheffield, S2 4RB.
Professional Services PR FAQs
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Accountants, actuaries, solicitors, estate agents, financial advisors, auditors, planning consultants and training providers all classify as professional service providers. Professional services companies can be micro businesses, SME’s or huge corporates like PWC or KPMG. Professional services businesses usually help other businesses to manage and improve performance.
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PR for the professional services sector is strategic and focuses on building reputation, trust and understanding. Professional services companies often provide consultancy services and, therefore, building a strong rapport and trust with customers is essential. PR for businesses operating in the this sector
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Professional services PR takes many forms but could include a PR campaign to differentiate you from competitors. It could include media relations work to build and enhance your profile or communicate your key messages and culture.
PR work for professional services companies could include content marketing, thought leadership or editorial services to help develop ideas and position you as an authoritative leader in your sector. A strategy to enter and win awards can be very effective and give you competitive advantage. Similarly, a comprehensive suite of new case studies can help you to explain how your services benefit clients and why customers should choose you.