The way people find businesses online is changing fast. Instead of scrolling through pages of search results and jumping into dozens of websites, we are increasingly asking AI search tools like ChatGPT, Perplexity, or Google’s new AI Overviews to do the hard work for us. So how do you show up in search? That’s where PR comes in…

When challenges arise, it’s often too late in the day to think about media training or who is best equipped to handle sensitive media questions.

To shed light on our approach and expertise, each month, we sit down with a different member of our team to discuss their journey, standout campaigns, perspectives on the evolving PR landscape, and more.

This month, it’s time to hear from Lucy Wilcox, Account Executive at Altitude.

When it comes to building brand awareness and credibility, few things are more powerful than effective media relations.

To shed light on our approach and expertise, each month, we sit down with a different member of our team to discuss their journey, standout campaigns, perspectives on the evolving PR landscape, and more.

This month, it’s time to hear from Max Haley, Senior Account Executive at Altitude.

At Altitude, we help businesses tap into the stories that make them special.

We’re proud to introduce clients into a thriving regional ecosystem, and we see, every day, incredible SMEs, scale-ups and spin-outs across South Yorkshire working on a global level.

To shed light on our approach and expertise, each month, we sit down with a different member of our team to discuss their journey, standout campaigns, perspectives on the evolving PR landscape, and more.

This month, it’s time to hear from Rachel Measures, Account Manager at Altitude.

Learn how PR can boost brand awareness, trust, and sales in the manufacturing sector. Discover effective strategies tailored to B2B industries.

To shed light on our approach and expertise, each month, we sit down with a different member of our team to discuss their journey, standout campaigns, perspectives on the evolving PR landscape, and more.

This month, it’s time to hear from Adam Reeves-Brown, PR & Communications Director at Altitude.

We’re passionate about the places where we both live and work. That’s just one of the reasons we enjoy working with clients in the construction and property sectors – helping them tell their stories, gain a share of voice on pertinent topics, and build trust and credibility among stakeholders.

In today’s digital landscape algorithms dictate visibility, relevance, and trustworthiness.

But it’s no longer just a question of, “How do I rank on Google?” Instead, your question needs to be, “How can I make sure my business or brand is part of the conversation AI search engines rely on?”

To shed light on our approach and expertise, each month, we sit down with a different member of our team to discuss their journey, standout campaigns, perspectives on the evolving PR landscape, and more.

Next up, it’s Jane Whitham, Director at Altitude.

In the property sector, developers often dominate the media spotlight, leaving other crucial players – such as architects, construction contractors, structural engineers, M&E specialists and leasing agents – in the shadows.

At Altitude, we make it our mission to ensure these vital businesses get the recognition and brand awareness they deserve. 

To shed light on our approach and expertise, each month, we sit down with a different member of our team to discuss their journey, standout campaigns, perspectives on the evolving PR landscape, and more.

First up, it’s Amy Allard, Senior Account Manager at Altitude.

We’re proud to call Sheffield home and play a leading role in helping to promote the region and its innovative businesses.

But what really excites us is the future.

We’re proud to call Sheffield home and play a leading role in helping to promote the region and its innovative businesses.

But what really excites us is the future.

Starting, or changing the conversation, is what we do best at Altitude.

During the past month we’ve been working closely with two remarkable organisations – British Glass and IntelliAM.

The Prolific North Top 50 PR Agencies in the North list is out….and we’re placed sixth along with Counter Context.

The experts at Altitude have compiled a list of the most useful PR terms to help you navigate the industry. Click through to see the terms explained.

Altitude increasingly collaborates with businesses and organisations to mentor and upskill in-house teams